Amthal Fires Up 20th Anniversary Celebrations

Amthal has launched a dedicated logo to celebrate its 20th Birthday year.

The specialist logo has been designed to present the company’s growth towards becoming a trusted specialist in fire and security services.

The company, which was founded by John Allam and Paul Rosenthal in 2000, has since welcomed over 60 team members and now offers full product portfolio including Intruder, Fire, Access Control and CCTV.

Jamie Allam joined the company in 2008, introducing a strategic growth plan to cover all aspects of the business. In 2019, Amthal introduced a senior management team to look after day-to-day operations, featuring two members who had begun their Amthal life as Apprentices.

Today, Amthal provides sector security and fire services locally to St Albans and across the UK, from design to maintenance and across a range of sectors including property management, hospitality, education and retail.

The newly-launched 20th Anniversary logo was developed using keywords associated with Amthal as reflected in its vision, mission and values, including ‘dynamic,’ ‘excellence’ and ‘strength’ alongside ‘support,’ ‘understanding’ and ‘respect.’ It will now appear across all social media and marketing material.

It follows Amthal’s 15th Anniversary celebrations, which presented Amthal’s key milestones in a fun filled infographic.

To read more about the launch of our 20th Anniversary logo, and what it means to Amthal, please see our news, as featured in The Big Red Guide.